1. Minimum Margin Rule

No quote below the approved Gross Profit % threshold. If it’s close—flag it.

2. Real Cost Rule

Quotes must be based on actual costs: labour, transport, prep, cleaning, and gear wear.

3. No Free Discounting

Discounts must be strategic—volume, repeat work, or approved.

No “quick wins” that kill profit.

4. Margin-First Extras

Upsells must boost margin. If they add complexity, recheck their value.

5. Right Job, Right Gear

Don’t burn premium gear on low-margin jobs. Match kit to value.

6. Say No Rule

Low-margin or painful clients? Walk away. Protect our team and profit.

7. Scorecard Accountability

We track your Gross Profit. It’s not about what you sell—it’s what we keep.

8. Strategic Client Focus

We value repeat, profitable, respectful clients. Ditch the time-wasters.

9. No Ghost Gear

Only quote what’s available and realistic to deliver. No wishlists.

10. The Test of One

Before you send any quote, ask:

“Does this protect or grow our margin?”

If not—fix it, or don’t send it.